Spring Surprise

Ann Taylor for Spring 2010
It is the noble duty of Sanity Fair to go forth and shop in the name of providing you, dear readers, with useful and accurate information. Braving aggressive kiosk salesmen, scarce parking, and that really appealing Mrs. Field's cookie stand is a challenging and dangerous (financially) job, but someone's got to do it. I'm proud to say that someone is me. So here is my latest field report, acquired at tremendous personal risk to my dress size. Because, darn. Those Mrs. Field's cookies sure smell good.
Back in October, I blogged about the redesign taking place at Ann Taylor, a store with an illustrious history, surpassed only by an illustrious dismantling of that history by producing awful clothes. My review included phrases such as "dullsville," "office drone," and "valley of sartorial doom." So I was very restrained. But now I'm having a change of heart. Because I really, REALLY, like the new Ann Taylor for spring! It's sleek, colorful, and includes some fabulous jewelry. It still looks more like a J.Crew raid than a jaunt through the AT fashion vault, but when have I ever complained about something looking too J.Crew? Never. Enjoy.

P.S. The full Spring line will be in stores over the next two weeks; drop by now to peruse the first offerings, and pick up a discount card good for 20% off Feb 22 - March 23.
All images, Ann Taylor.


Christy said...

Years ago this was my go-to store (along with Loft) for work clothes. Now that I stay home, I sort of miss the clothes - especially these cute dresses you showcased! I suppose I could get one for date nights?!

little augury said...

It is a comfort to know you are out there!

Isabella & Max Rooms said...

I used to love Loft, still wearing a pair of jeans purchased 5 plus years ago and they need to be retired due to a new hole in the knee. I'm sobbing, truly. But I haven't been inspired by AT for years...I need to take another look. (Though JCrew does have my heart.) Janell

Down and Out Chic said...

oh wow- i really like those sheath dresses for work.
you crack me up btw.

Sarah Klassen said...

Such great new pieces! Quite the classics.

I, like many other readers, have a piece or two that has lasted for quite some time. My favorite tank bit the dust last year and I greatly miss it...Now, though, I have my eye on that lbd with the flouncy shoulders. Pretty!

Laura Casey Interiors said...

Some things in my closet need a bit of an update. Thanks for passing along, will go check out AT. It looks like a great new line.

Southern Aspirations said...

Some of the sheaths are good! And I love the jacket! Thanks for braving the dangerous mall elements. I may have to find the AT that is more "freestanding." ;-)

Ingrid Mida said...

The camel coloured dress is elegant and sexy. I'm surprised it is from Ann Taylor.

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